Attention: You are using an outdated browser, device or you do not have the latest version of JavaScript downloaded and so this website may not work as expected. Please download the latest software or switch device to avoid further issues.

News > Collegians > Strong culture wins Plate to Pasture Award

Strong culture wins Plate to Pasture Award

Serving nine for lunch is all part of a day's work for Allen (Williams 1984-1988) and Jo Johnstone.
Strong culture wins Plate to Pasture Award Johnstone Family - Allen, Jo, Lily and Harry
Strong culture wins Plate to Pasture Award Johnstone Family - Allen, Jo, Lily and Harry

Serving nine for lunch is all part of a day’s work for Allen (Williams 1984-1988) and Jo Johnstone.

Winners in the Silver Fern Farms Plate to Pasture supplier awards for 2021, Allen and Jo of Wallace Johnstone Ltd run a bull, beef and finishing steer operation. They winter 1800 trading cattle, mate 5500 breeding ewes and carry 200 replacements.

Allen and Jo were winners of the Western North Island Prime Beef Award and finalists in the Bull Beef category by outshining the other 16,000 suppliers. When the judges visited their farm, Jo wowed them with an Asian twist on scotch fillet, a meal that would appeal to their customers and could be recreated at home.

Head judge Melissa Sowden noted that Allen and Jo epitomise what the judges were looking for in a Silver Fern Farms Plate to Pasture Award winner.

“The systems, processes and policies on this farm were next level, and their future focus on environmental sustainability was clear.”

“The Johnstones already include indigenous biodiversity and carbon reporting on their farm. They’ve planted an impressive 12,000 natives in the last two years, with plans for another 5,500 in the next year. Their property boasts 250ha of lush regenerating native bush, demonstrating their commitment to environmental sustainability,” she said.

Jo Johnstone attributed their success to the strong team culture they have built on farm.

“You’re nothing without your team and we’ve spent a lot of time creating a culture among our team. We love our people, and we’ve built that into the culture.”

They understand what it is that consumers are demanding now and into the future, and they’re gearing their business to match and exceed these market expectations.

Allen expressed his surprise at having been chosen among such a strong field. Allen and Jo’s prize includes an international in-market tour.

Allen said, “obviously this won’t happen for a while with Covid-19, but hopefully it’s on the radar soon.”

In the meantime, Allen and Jo enjoy having their two children, Lily and Harry (Williams 2015-2019), return home to the farm during their university holidays.

While Allen and Jo are past parents of St Paul’s, Allen is also on the School’s Foundation Board as a Director where he is involved in managing the Foundation’s forestry portfolio.

Similar stories

Friends from the twenty-year reunion reconnect

A sunny autumn afternoon set the tone for the Collegian Reunion for the classes of 2003-2004 and 2013-2014 on 6 April 2024. More...

Liz Lawrence in the classroom

Elizabeth Lawrence (Hamilton | Harington 2009-2010) wasn’t sure of her intentions beyond St Paul’s Collegiate School unt… More...

Ida Carey art

Richard Harman (School 1961 - 1964) arrived at the Collegians Awards armed with a gift for the School—a self-portrait of… More...

The tyres on Rohan Knowles’s Nissan S13 Silvia shriek as he initiates the car sideways at up to 150 kmph. There’s no roo… More...

Jonty Rae

Jonty Rae (Fitchett 2008 - 2012) has filled a lot of chapters in his book of life. More...

Most read

Friends from the twenty-year reunion reconnect

A sunny autumn afternoon set the tone for the Collegian Reunion for the classes of 2003-2004 and 2013-2014 on 6 April 2024. More...

Liz Lawrence in the classroom

Elizabeth Lawrence (Hamilton | Harington 2009-2010) wasn’t sure of her intentions beyond St Paul’s Collegiate School until she was in her Year 13 phys… More...

Ida Carey art

Richard Harman (School 1961 - 1964) arrived at the Collegians Awards armed with a gift for the School—a self-portrait of his cherished art teacher, Mi… More...

Have your say

 
This website is powered by
ToucanTech